12 PRINCIPLES FOR PROTOTYPING A FEMINIST BUSINESS
A FRAMEWORK FOR THE PRACTICAL APPLICATION OF THE TENETS OF THE FEMININE ECONOMY
1. YOU HAVE A BODY.
Create structures that support and nourish your body and all the other bodies you know.
2. YOU ARE CONNECTED WITH THE EARTH, THE PLANTS, AND ALL LIVING BEINGS.
Cultivate loving, healthy relationships with plants, animals, people & the earth. Commune. Think about our shared future.
Gather all your parts. Reclaim the pieces you have lost or forgotten. Forgive yourself. Come home to Your body. Own your skills, talents & abilities. Step into wholeness.
4. INSTITUTIONALIZE EMPATHY: BUILD FRAMEWORKS THAT SUPPORT FEELINGS.
As we learn to empathize with ourselves, we naturally begin to empathize with others. Attunement to feelings guides us to the fulfillment of needs. The regular fulfillment of needs is the foundation of a sustainable life.
5. EMBODY YOUR VALUES.
Cultivate your inner authority. Act with intention. Innovate new business practices rooted in your principles. Making choices in alignment with your values is the root of healthy self-esteem. Thriving economically while living your values is deeply disruptive to the current social and economic order.
6. RECLAIM HAPPINESS: NEW DEFINITIONS OF SUCCESS.
Release the life you were told you would, could, or should have and imagine anew. Seek happiness, pleasure, & the fulfillment of your needs. Move towards the things that bring you nourishment and joy.
7. "CONSIDER EVERYTHING AN EXPERIMENT."
—Sister Corita Kent
Do not wait until you know to act—anything you don’t know you will learn in the process. Improvise. Iterate. Ask questions. Ask more questions. Explore! Give yourself permission to not know and to make mistakes. Find freedom in uncertainty. Be receptive and responsive instead of predictive and protective.
8. FREE YOURSELF FROM THE MYTH OF THE MERITOCRACY.
There is no earning. There’s no deserving. There’s no reward. Divest your ego of the want to prove itself through struggle, sacrifice, and hard work. Become attuned to your needs and honor them as they arise. Feel into your body. Let inner wisdom be your guide. Go where you are called. Eat when you are hungry. Rest when you are tired.
9. TELL THE TRUTH.
We are being so thoroughly lied to it's an epidemic. Say how you're feeling. Admit when you don't know. Speak your truth. Repudiate lies, deceptions and misrepresentations. Hold yourself and others accountable. Own your talents and abilities. Advocate for the people and things you believe in. Use your voice.
10. CULTIVATE ABUNDANCE CONSCIOUSNESS.
Feel your deep connection with the earth—nature is abundance embodied. Scarcity teaches us gratitude and responsibility. Be grateful. Remember, wealth has nothing to do with money. Practice radical self-love. Nourish, nurture, savor. Feel how rich you are already.
11. A BUSINESS CAN BE A HEALING FOR YOURSELF & OTHERS.
Everything that you are needing, someone else is needing, too. Everything you are healing for yourself you are healing for someone else, too. Make your business a medicine, a salve.
12. A BUSINESS CAN BE A MODEL FOR A NEW SOCIAL & ECONOMIC ORDER.
AS ENTREPRENEURS, WE HAVE THE OPPORTUNITY TO AGITATE THE CURRENT SOCIAL, POLITICAL & ECONOMIC ORDER BY EXPERIMENTING WITH NEW BUSINESS MODELS THAT HONOR OUR VALUES, OUR HUMANITY, AND THE EARTH.
A FEMINIST BUSINESS CAN MODEL NEW WAYS OF LIVING, WORKING AND BEING TOGETHER. THIS IS ABOUT TRANSFORMING OUR RELATIONSHIP TO MONEY, TO WORK, TO THE EARTH, TO OUR BODIES, AND TO EACH OTHER.
THIS IS ABOUT REDISTRIBUTING POWER & RESOURCES, BASED ON FEMININE PRINCIPLES.
THIS IS ABOUT RADICAL SOCIAL TRANSFORMATION.
THIS IS ABOUT MAKING THE WORLD WE WANT TO LIVE IN.